In the Hype to Habit article, we exposed why many crypto campaigns in Indonesia fall short: they chase attention but lose users after the reward. That article asked the hard questions—this one answers them. Here, we share how thoughtful, behavior-driven…
With over 21 million users and a booming digital economy, Indonesia is fast becoming Asia’s next crypto growth engine. The regulatory baton is shifting from Bappebti to the Financial Services Authority (OJK) — a move that signals more clarity, oversight,…
In the race to acquire users quickly, airdrops, giveaways, and bounty tasks have become go-to tactics for many crypto projects. They’re easy to deploy, attention-grabbing, and often deliver impressive numbers—on the surface. In Indonesia, these tactics can seem especially promising.…
For many crypto brands entering Southeast Asia, Indonesia looks like the perfect storm: an internet-savvy population, high mobile penetration, and a deeply social culture. Add the country’s enthusiasm for digital assets, and influencer marketing seems like the most logical entry…
Indonesia is one of the fastest-growing crypto markets, with over 20.9 million registered users as of early 2025. However, many Web3 projects struggle to convert community engagement into actual user growth. It’s a common mistake to think that launching a…
Crypto Twitter drives Indonesia’s Web3 scene—but standing out takes more than just posting. Memes, influencers, and Twitter Spaces aren’t just trends; they’re essential for building real engagement. This guide breaks down what works, what doesn’t, and how to grow an…
The crypto industry is flooded with new projects, each promising innovation, yet many fail to gain real traction. It’s not just about having a great product—it’s about being seen, trusted, and connected to the right people. Without these elements, even…
Indonesia’s cryptocurrency market has entered 2025 with unprecedented momentum, driven by soaring transaction volumes, growing investor participation, and a transformative regulatory shift under the Financial Services Authority (OJK). The latest data from OJK reveals that crypto transactions in January 2025…
The United States is reportedly considering a Crypto Strategic Reserve, an initiative that could redefine its position in the global cryptocurrency sector. If implemented, this reserve—potentially including Bitcoin, Ethereum, XRP, Solana, and Cardano—would mark a significant shift in the country’s…
Indonesia is quickly becoming one of the world’s most exciting crypto markets, ranking third in global adoption, according to Chainalysis. The country’s over 20.9 million registered investors make it one of the fastest-growing digital asset economies, attracting retail traders, institutions,…